Hey guys,
A few people have noticed the Triple J user on Twitter, so i guess its time for me to come clean. I registered twitter.com/triplej, because i want a decent twitter news service. There are many Twitter news bots out there, for cnn, bcc, extra, but for me, none are ideal. They all use the general rss feed to twitter api, which is ok if you’re infront of your computer, but if like me you receive all your tweets via sms, these services suck. Why? Cos they all just give you a small headline with a link, which on a phone is completely useless. I want a real human type a news grab under 140 characters, and send that to me, so i can stay informed via twitter.
This idea first hit me the day of the Burnley Tunnel accident. I heard about that on twitter hours before mainstream media began reporting it. In a second, twitter went from being a useless app to a trusted news source. I decide to contact a news organization and ask them to become my source, but had no idea who to contact. Triple J seemed the best place to ask first, because they seemed like one of the few media outlets who might “Get” this new medium. After all, Triple J were one of the foreruners of podcasting in Australia.
So i created the triple j twitter account and emailed the triple j news room. After a few weeks i received no response, so i contacted the marketing department of triple j, hoping to convince them of what a twitter presence could do for their brand. The following email makes me sick, because it sounds so revoltingly corporate, but here’s what i sent:
Hi Louis,
I have a very simple marketing idea for Triple J, that i am happy to offer for free to you, because i think Triple J is one of the few media outlets in Australia that understands new media.
Twitter.com is the latest form of “micro-bloging, social network” sites, that has grown from 25,000 users in december, to just over 9,000,000 users today. It allows users to simply update short messages to anyone else with a twitter account.
This could be the perfect vehicle for a smart media outlet to post news updates, and attract people to their brand. Currently, their a many home made “news bots” that take news feeds from the bbc, cnn, etc, and post them regulary, but none of these services are ideal, as they generally have a small description of the headline and then a link, meaning to find out about the story, i have to click through.
This is inconvienient for me as i get twitter updates sent to my phone via sms, so web links are useless. But if the triple J news room could write twitter specific headlines that describe the news in detail, they could corner the twitter news market.
Since joining twitter, i’ve received news from the service before traditional media on events like the burnley tunnel accident, the virginia tech shootings, etc. These stories broke on twitter hours before they appeared on newspaper websites.
I should note i have nothing to do with twitter, and i’ll make no money from this in any way. I’m simply a fan of it and triple j.
i have reserved a twitter account for you if you think this is a good idea at
http://www.twitter.com/triplej
thanks,
peter wells
please note, i will not charge triplej a cent to take the user name off me, i hate arseholes that do that kind of crap. for evidence, check out Name Already Taken..
but, if you have recently friended triplej, or think the idea is a good one, email
rogers[dot]louis[at]abc.net.au
cheer,
Peter.
You Guys